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Noosa Peanut Butter Co: Local Flavours On Packaging Labels

A local peanut butter company asked for our help to design their labels. At Visual Targets, WE ARE peaNUTS for this type of butter (see what we did there?). So when this opportunity landed in our inbox, we knew there would be some market study necessary! And we were NOT disappointed. But you guys are here for the technical aspect, not for our culinary review. So, let’s dive in.
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Sports Supplement Packaging: Styles, Trends & Audience

The fitness industry in Australia is booming. Never has there been a better time for people to establish a career in this field. Just opening our socials, we’re bombarded with fitness exercises, cleanses, workouts, etc. As good graphic design professionals, we’re always interested in the trends of a booming industry!

Let’s take a look at some sports supplements packaging styles.
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How To Choose The Right Brand Colours

Colours are a major part of your Brand Identity and play a role in your Brand Recognition. Just look at the Coca-Cola Company with their internationally recognised red brand, or Barbie and their signature pink.

Using the psychology of colour with your marketing skills will work to your advantage when reaching for your business goals.
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Pyreken Pyrethrum Packaging Label Designs

Designing Labels for different Packaging sizes

Pyreken Pyrethrum offers natural insecticides directly to customers but also businesses such as big retailers, pest control companies, schools, agriculture, and farmers in Australia and New Zealand.

Their business is situated here on the Sunshine Coast, Queensland, Australia – a fantastic part of the world which Visual Targets also calls home ☺.
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5 Brand Identity Examples To Learn From

Today your brand needs to be distinct, memorable, adaptable, cohesive, consistent, scalable with your growth and easy to apply for all your team members.

And what better way to learn than from the ones who built a strong identity perfectly fitted for their target audience?!

We chose to analyse some of the brands we admire in 5 different industries to help you find the inspiration.
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Pump Up Your Social Media Presence – Fitness Edition

You’ve considered the benefits of social media and realised it is as worthwhile as a protein shake when taken right, and it will pump up the gym’s attendance and profile.

Good on you!

And, thanks to our last article, Pick The Best Social Media Platform For Your Business, you now know which platforms you’re gonna attack like it’s cardio day!

Here are a few content ideas to get you started.
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Competition - Egg Hunt - Easter 2024 (#8)

You found the EGG!

Enter the draw for a chance to be one of the

Competition ends: 2nd April, 2024 (midnight)

Number of winners: 7

Winners notified by email.

Final results listing the winners (and their business name if included) will be announced on our website, on our social media, and in our newsletter.