Food

Effective Printed Marketing Tools For A Food Truck

In today’s digital age, printed marketing tools continue to play a crucial role in connecting businesses with their audience. These tools not only communicate key information but also embody a brand’s identity, creating a lasting impression.

At Visual Targets, we recognise the importance of combining functionality with cohesive design to craft materials that captivate and engage customers.

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Creative Promotional Ideas to Kick Off Your Food Business

So, you’ve handled the nitty-gritty details of setting up your food business: getting your ABN, securing the perfect location, and maybe even assembling a killer menu. But now, it’s time to go external and make sure your business grabs attention. How do you get the word out and attract those all-important customers?



We’ve compiled a list of promotional opportunities that’ll help you do just that—each one a golden chance to showcase your brand’s personality.

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Noosa Peanut Butter Co: Local Flavours On Packaging Labels

A local peanut butter company asked for our help to design their labels.

At Visual Targets, WE ARE peaNUTS for this type of butter (see what we did there?). So when this opportunity landed in our inbox, we knew there would be some market study necessary! And we were NOT disappointed. But you guys are here for the technical aspect, not for our culinary review. So, let’s dive in.

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Blue Oranges

5 Brand Identity Examples To Learn From

Today your brand needs to be distinct, memorable, adaptable, cohesive, consistent, scalable with your growth and easy to apply for all your team members.

And what better way to learn than from the ones who built a strong identity perfectly fitted for their target audience?!

We chose to analyse some of the brands we admire in 5 different industries to help you find the inspiration.

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Wine Bottle Labels

11 Styles To Inspire Your Creative Food Packaging Design

Get inspired from these 11 creative packaging design styles and design your own beautiful food packaging.

Packaging design is a crucial part in making or breaking a product. Not only does it need to stand out but it has to be unique, authentic, memorable, relatable and show exactly what it is… Not an easy job, indeed. 

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