Packaging Design

Effective Printed Marketing Tools For A Food Truck

Leave a Comment / Banner, Branding, Business Card, Case Study, Client, E-Commerce, Food, Graphic Design, Menu Design / By

Effective Printed Marketing Tools For A Food Truck Read More

In today’s digital age, printed marketing tools continue to play a crucial role in connecting businesses with their audience. These tools not only communicate key information but also embody a brand’s identity, creating a lasting impression.

At Visual Targets, we recognise the importance of combining functionality with cohesive design to craft materials that captivate and engage customers.

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Energetic Drink Packaging: A Bold Lesson in Branding

Leave a Comment / Bottle, Branding, Can, Colours, Drink, Extreme Sports, Label, Packaging, Sports / By

Energetic Drink Packaging: A Bold Lesson in Branding Read More

Energetic drinks seem to leap off the shelves, packed with colours and fonts so bold you can practically hear them shout.

These cans and bottles reflect the intensity of extreme sports, embodying high energy and an “in-your-face” vibe. But it’s not just loud design for the sake of being loud—it’s a deliberate strategy that targets consumers who crave excitement.

Energetic Drink Packaging: A Bold Lesson in Branding Read More

Noosa Peanut Butter Co: Local Flavours On Packaging Labels

Leave a Comment / Case Study, Client, Food, Industry, Label, Packaging, Sunshine Coast / By

Noosa Peanut Butter Co: Local Flavours On Packaging Labels Read More

A local peanut butter company asked for our help to design their labels.

At Visual Targets, WE ARE peaNUTS for this type of butter (see what we did there?). So when this opportunity landed in our inbox, we knew there would be some market study necessary! And we were NOT disappointed. But you guys are here for the technical aspect, not for our culinary review. So, let’s dive in.

Noosa Peanut Butter Co: Local Flavours On Packaging Labels Read More

Sports Supplement Packaging: Styles, Trends & Audience

Leave a Comment / Fitness, Industry, Label, Packaging, Satchel / By

Sports Supplement Packaging: Styles, Trends & Audience Read More

The fitness industry in Australia is booming. Never has there been a better time for people to establish a career in this field. Just opening our socials, we’re bombarded with fitness exercises, cleanses, workouts, etc. As good graphic design professionals, we’re always interested in the trends of a booming industry!

Let’s take a look at some sports supplements packaging styles.

Sports Supplement Packaging: Styles, Trends & Audience Read More

Pyreken Pyrethrum Packaging Label Designs

Designing Labels for different Packaging sizes

Leave a Comment / Branding, Case Study, Client, Label, Packaging, Sunshine Coast / By

Designing Labels for different Packaging sizes Read More

Pyreken Pyrethrum offers natural insecticides directly to customers but also businesses such as big retailers, pest control companies, schools, agriculture, and farmers in Australia and New Zealand.

Their business is situated here on the Sunshine Coast, Queensland, Australia – a fantastic part of the world which Visual Targets also calls home ☺.

Designing Labels for different Packaging sizes Read More

Natural Almond Peanut Butter

Requirements that impact Food Packaging Design

Leave a Comment / Food, Industry, Label, Packaging / By

Requirements that impact Food Packaging Design Read More

Food businesses have many rules to respect when it comes to their packaging. After the pain, effort, and excitement (!) that goes into creating and manufacturing your product, labelling can reveal itself as more confusing than anticipated.

So, here’s what you need to look out for!

Requirements that impact Food Packaging Design Read More

Ryan's Rustic Creations Label Packaging Design

Circle Label Design On Tin Packaging

2 Comments / Case Study, Client, Label, Packaging / By

Circle Label Design On Tin Packaging Read More

Ryan produces stunning work. He makes the most delightful and dynamic looking wood creations – from the coffee table to the cutting board, to the dog bowls holders – to which he gives a charming rustic style.

We designed a circle label on a tin package for his business. See the challenges of a circular packaging design and our smart solutions!

Circle Label Design On Tin Packaging Read More

Wine Bottle Labels

11 Styles To Inspire Your Creative Food Packaging Design

Leave a Comment / Food, Packaging / By

11 Styles To Inspire Your Creative Food Packaging Design Read More

Get inspired from these 11 creative packaging design styles and design your own beautiful food packaging.

Packaging design is a crucial part in making or breaking a product. Not only does it need to stand out but it has to be unique, authentic, memorable, relatable and show exactly what it is… Not an easy job, indeed. 

11 Styles To Inspire Your Creative Food Packaging Design Read More

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