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Pump Up Your Social Media Presence – Fitness Edition

Leave a Comment / Fitness, Industry, Marketing, Social Media / By

You’ve considered the benefits of social media and realised it is as worthwhile as a protein shake when taken right, and it will pump up the gym’s attendance and profile.

Good on you!

And, thanks to our last article, Pick The Best Social Media Platform For Your Business, you now know which platforms you’re gonna attack like it’s cardio day!

Here are a few content ideas to get you started.

Pump Up Your Social Media Presence – Fitness Edition Read More

Pick The Best Social Media Platforms For Your Business

Leave a Comment / Social Media / By

We’ve all lived through the rise of social media and felt the change in the business world. A social media strategy is now integral to any great marketing plan. But, amongst the never-ending trends and the new platform popping up every year, what is actually worth considering for a business?

We’re here to untangle the mess and give you our best professional advice.

Pick The Best Social Media Platforms For Your Business Read More

E-commerce Website: Sell the Feeling, Before the Product

Leave a Comment / Case Study, Client, E-Commerce, Fashion, Sunshine Coast, Website / By

Believe it or not but people buy feelings, not things. Several studies have shown that emotional responses to an ad have far a greater influence on a consumer’s intent to buy compared to the actual content of the ad. Not only that, but emotional attachment can create loyal customers.

There are several Emotional selling methods in Marketing, but all of them stem from knowing your customers intensely and focusing on the deep benefit of your product. Understand – not the features of your product, but the end benefit of it.

Here’s how we did it with Maya Swimwear.

E-commerce Website: Sell the Feeling, Before the Product Read More

Traffic Light Walking Go

A Smooth User Experience with Icons & Symbols

Leave a Comment / Business, Graphic Design, Icons / By

In a world where information is mainly consumed through visuals, icons and symbols are more and more relevant. They’re everywhere; from your basic website to airports and roadsides.

Icons and symbols are information put in its simplest, but most accurate form. And in today’s culture, we rely on them to navigate through life.

A Smooth User Experience with Icons & Symbols Read More

Pyreken Pyrethrum Packaging Label Designs

Designing Labels for different Packaging sizes

Leave a Comment / Branding, Case Study, Client, Label, Packaging, Sunshine Coast / By

Pyreken Pyrethrum offers natural insecticides directly to customers but also businesses such as big retailers, pest control companies, schools, agriculture, and farmers in Australia and New Zealand.

Their business is situated here on the Sunshine Coast, Queensland, Australia – a fantastic part of the world which Visual Targets also calls home ☺.

Designing Labels for different Packaging sizes Read More

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